Social Selling: Techniques to Influence Buyers and Changemakers
As the digital landscape has changed buyers’ habits, it’s increasingly difficult to reach them early enough in their decision-making process using traditional sales methods. Developing relationships with decision-makers through social networks has become an increasingly critical skill – enabling sales professionals to engage early on and ‘hack‘ the buying process. Social Selling provides a practical, step-by-step blueprint for harnessing these specific and proven techniques including:- How to us
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